Rules of Business: Know your why. Every entrepreneur has one....or several. Your "why" is the reason you keep going after 889 failures because you are convinced that attempt 890 will be the right one. Your "why" is what motivates you to continue forward even when your bottom line is much, much lower than expected. Your "why" is how you land your first client or sell your first product because passion is contagious. When you know your why and combine your passion with real business sense, you will attract customer loyalty, make purposeful decisions, and be led to the right opportunities. #SmallBusinessMonday
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